Category Archives: New Products

Dan Norton debuts the new Mizuno Morelia Neo at the London Sevens
In the mix of all of the high profile games over the past weekend, it was a boot that caught the eye in the Lovell Rugby office. The stunning new Mizuno Morelia Neo was given its first run out on pitch by a host of players at … Continue reading

New Leicester Tigers Rugby Shirt
With the regular season in the Aviva Premiership finishing last weekend, Leicester Tigers took the opportunity to show off their latest stripes and launch their new rugby kit for the 2013/14 season. Taking to the field against London Irish, Leicester got off to a winning start in … Continue reading

Lovell Rugby Exclusive – Barbarians Home 2013 Limited Edition Lions Rugby Shirt
June 1st 2013, mark the date in your diary as history will be made with only the second ever clash between two of the most renowned teams in world rugby – the British & Irish Lions against the Barbarians in Hong Kong. The first match of any … Continue reading

The New adidas FF80 Pro XTRX SG Rugby Boot
Over the last two years, adidas have been keeping themselves busy working alongside some of the world’s top rugby players, coaches and biomechanical experts. This has culminated in the ground-breaking release of the adidas FF80 Pro XTRX SG Rugby Boot – designed to power across the game … Continue reading

2013 World Club Challenge – Leeds Rhinos v Melbourne Storm
The two champions of rugby league collide, as north meets south in the 2013 World Club Challenge. Super League XVII Champions Leeds Rhinos will take to the field against NRL Premiers, the Melbourne Storm, for the honour of being crowned World Club Champions on 22nd February. In the … Continue reading

New Wild Thing on Show in Super League Pre Season Match
There appears to be a large influx of X Blades boots coming in to the UK at present and they are going straight on to the feet of some of the leading stars in the Super League. In last weekends pre-season match between Hull FC and Castleford Tigers, youngster Daryl Clark … Continue reading

Gloucester Forwards Support the “It’s in the bag” Charity
If you happened to watch the Leicester Tigers vs Gloucester match last weekend you may have been wondering why a number of the opposition forwards were wearing underpants on their head? The answer is that they were helping to promote the “It’s in the bag” charity. Kooga have … Continue reading

Lovell Rugby Review The Adidas Predator Incurza XT SG Rugby Boots White, Navy & Yellow
Last weekend saw the return of International rugby and Adidas took full advantage by using the matches to debut their latest Predator Incurza colourway. A number of players had been seen training and tweeting their new boots in the build-up to their respective games and now we have now finally seen what … Continue reading

Taking Training to New Heights
If you are looking to take your training to all new heights then the Elevation Training Altitude Mask helps to simulate high altitude training. In simple terms, this training mask helps you regulate your breathing, increase lung stamina, lung capacity, oxygen efficiency and increase your overall sporting … Continue reading

Poppy Appeal Rugby Shirts Now Available at Lovell Rugby
On Sunday 11th November we will pay tribute to those who have served in the Armed forces both past and present. The Royal British Legion are currently running their annual Poppy Appeal as they look to safeguard the welfare, interests and memory of those who have served … Continue reading



